Not a "creative", but also definitely a "creative".


​

Food For Thought​
​
13 July 2023

Greetings, friends -

Lloyd here! We need to figure out a way to differentiate who writes which section of the newsletter so that it's clear when you first look at it. It feels like almost every issue has had some level of this:

"I (Lloyd) think that..." or "I (Emily) am of the view that..."

... and it would be nice to have a way to clearly indicate who writes what at a quick glance. Will consider further!

Being creative as a "non-creative" 🎨

​

We're back from holiday! I want to share one interesting reflection I've had throughout our travels - and that's on the definition of "creativity", and what makes a person a "creative".

​

Even though we currently make videos on YouTube, i.e. pursuing a very creative outlet, I had always considered myself to be a "non-creative".

This isn't to say that I didn't enjoy the arts - growing up, I was always interested in music (fun fact: in middle school, I tried playing over 10 instruments before settling on the trumpet as my main instrument!).

But to me, and perhaps to many others, when I hear the word "artist" or "creative", the image that comes to mind is one of a painter, or a designer, or even a fashion designer. In other words, what comes to mind is someone who excels at the visual arts.

​

I grew up with little interest in the visual arts, and often found myself in the position where the only grade preventing me from getting straight As in school was art class. This might sound like a flex, but honestly it was a little bit traumatic for me as a kid needing to explain to my Chinese parents that I got a single B because I couldn't draw for shit.

​

Since becoming a content creator, and taking "creativity" seriously, I've learned a couple of things that have changed the way I view myself, and creatives generally.

First off, my definition of "creativity" has changed dramatically. I think of it as taking knowledge, experiences, insights, and observations and using all of those things to approach a scenario with a fresh perspective. When we first started making YouTube videos, we had our creative muses - channels which we enjoyed watching, and which we tried to emulate and learn from. But over time, as we developed the ability to film and edit, we found our own style which still incorporated things we learned from other channels, but also incorporated elements from film and music. It's the collection of broad experiences which has enabled us to create something new.

Secondly, I believe that "creativity" is truly something which far transcends only the visual arts, and can be found in almost every aspect of life. Here's a simple example: Uber, now a household name, was a creative concept which merged traditional taxis with the idea of democratizing services that were traditionally provided by large organizations only (this was popularized by other companies at the time like Airbnb). Truly, anyone can be a creative - all that matters is the experience that person has gained in the course of their life.

​

Of course, individuals will all have their tendencies towards certain things they're fascinated by or interested in. In my case, this means I pay far more attention to music, and specifically music in film and YouTube editing, than I do to anything visual. With that said, knowing that creativity is something which can be learned, and which isn't fixed at birth, has been a mind-opening reflection for me which has helped me realize that I can learn to be more visual as well, while simultaneously naturally tending towards more of the aural.

Something Cool - Magic the Diluted πŸƒ

​

The market for collectible trading cards is pretty insane. The rarest PokΓ©mon card in existence, a PSA 10 gem mint condition Pikachu Illustrator, was bought by Logan Paul in 2021 for over US$5m.

PokΓ©mon cards, though, are usually collected more for their collectible value, and not because collectors want to use them to play the actual game. By contrast, cards from another popular collectible card game, Magic The Gathering ("MTG"), are accumulated by collectors both for their collectible value as well as their value in the actual game.

​

Interestingly, the creators of MTG, Wizards of the Coast ("WotC"), didn't seem to understand this about their collectors.

WotC routinely reprints old cards with a white border, instead of a classic black border that all "new" MTG cards have. This is to signify that white border versions are reprints, and therefore are not as rare as their black border counterparts.

However, the price of black border cards would tank as certain reprints were released, because collectors had valued cards based on the rarity of their function and what they did in the game, as opposed to simply how rare they were as a collectible.

To address this, WotC ended up creating a "Reserved List", which contains cards to never be reprinted as functional copies, in order to not dilute and devalue rare cards held by players and collectors alike. The Reserve List is updated periodically over time.

​

If you're interested in watching a vlog detailing the US$5m Pikachu Illustrator card sale, check out this video which was uploaded onto Logan Paul's main channel.

​
Thanks for reading!

If you've enjoyed this issue of Food For Thought, please consider sharing it with your friends!

If you found this email in your "Promotions" tab, drag it into your Primary inbox to get it directly in there.

Finally, remember that you can always reply directly to these emails to get in touch with us :)

​

Want more Food For Thought?
Subscribe to our additional legal and careers issues here.

You're dope if you've made it here to the bottom.

We respect your privacy (and commitment to inbox zero).
​Unsubscribe Β· Preferences​

Welcome to the Food For Thought Archive!

Check out our archive of past issues below, and drop your email below to subscribe if you haven't yet! We'd love to have you on our mailing list :)

Read more from Welcome to the Food For Thought Archive!

Food For Thought15 September 2023 Greetings, friends - it's been 3 weeks since our last issue! Since our last issue went out, we've shifted the majority of our focus towards planning out new content for the channel. The last three months for us has been an exercise in trying out new things, considering the direction that we want to take our channel, and figuring out video formats that we think will be entertaining for you guys - and we're super excited to be sharing more content with you all...

Food For Thought25 August 2023 The best mind pump you can get πŸ₯‹ Greetings, friends - Ever since we put out our video on Em going to Brazilian Jiu Jitsu, we've had plenty of friends and viewers reach out to us to ask about the sport. We've even brought some friends along - and the reaction so far has all around been positive! Em has kept up with classes each week as well, and one thing that stood out to her in particular (which I've also experienced myself) is the amount of focus,...

Food For Thought11 August 2023 You don't need gear... but sometimes it's nice to have 🎞 Greetings, friends - We often get questions from people who are interested in creating content about camera gear. "What kind of camera do you use?" or "What setup do you guys use to shoot your videos?" Some of you may be wondering this too, so we thought it would be a good opportunity to share our answer to these questions in this week's newsletter. The short answer is that you need very little gear to...